This page contains details of a copyrighted campaign. 
It includes proprietary confidential information. 

 DETAILS OF WE SUPPORT STRATEGIES, INC.’S (WCSI) WE CARE CAMPAIGN.

The Campaign motto is: We Care Enough to Help Keep Your Neighborhood Safe”

The Campaign is seeking to team up with one automobile Dealer in an exclusive territorial area to be the sole Campaign Headquarters.

 THE PROFIT BENEFITS TO THE DEALER ARE MANY:

 The objective is to increase profits by participating as the area Campaign Headquarters.

Profits are Increased by:

     Higher community visibility and trust

     Increased unit sales

     Higher profits due to referred clients rather than walk-in or advertising generated traffic

     Increased service department revenues

     Increased parts and accessory revenues

     Reduced advertising costs. Compare costs to contemporary advertising. (Trace ad results)

     Enhanced company and product loyalty

     Increased showroom, telephone, and website traffic.


OTHER BENEFITS INCLUDE:

a. An optional employee incentive campaign designed to distribute customized Dealer tagged bulletins to neighborhood businesses; civic facilities, churches, schools, etc.

b. Increased employee enthusiasm and productivity

c. Boosted employee morale,

d. Recognition of hidden employee talents

The Campaign is ready to install with only a 7 day lead time and includes on demand We Care Strategies Inc. on-line or telephone support.

 THE WE CARE SUPPORT PACKAGE INCLUDES:

The We Care Support Kit, a collection of ”Thank You”  and encouragement items that can be printed, signed, and/or messaged, and presented personally to 1st Responders. These items can be printed from any computer printer in the world, and printed in either black and white or color. Each printed item is pre-tagged with Campaign Headquarters Dealer Principal or General Manager’s name and Dealership information.

 THE WE CARE SUPPORT KIT IS A PDF PRINTABLE FILE THAT CONTAINS:


1. 10 up business cards template:
(Cards are formatted and can be printed on Avery perforated card stock and easily separated. Prospects can get the Avery card stock at any office supply store and share the cost with others if desired.) The cards can also be printed on “card stock” and separated with a common pair of scissors.

2. Letter size Certificates of Appreciation suitable for framing for presentation to 1st Responder.

(Certificate is more effective if signed or messaged in prospect’s own handwriting)

3. Printable Certificate of Appreciation suitable for framing to “Thankful Resident” signed by Dealer Principal and WE CARE CAMPAIGN President

4. Scalable vehicle or home or business window signs

5. Special bulletins to be printed and distributed by Thankful Resident, directing viewers to a Special customized Dealer Landing Page with links to Dealer's website.
(The bulletin is intended to be displayed everywhere; schools, churches, civic organization facilities, restaurants, barber and beauty shops, etc.)  Bulletins are scheduled seasonally for continued updating and have space for special employee code or business card. Bulletin is especially designed to be effective for employee incentive campaign.

 ADDITION FEATURES:

           6.     Permanent listing in the “Special Thanks” section of the national We Care Campaign website.
 

7.     Monthly custom written press release sent to all whose email addresses are supplied by the Dealer

 

8.     Special USPS mailed letter to local police authorities announcing the Campaign and requesting special police patrolling throughout the year.

 

9. Detailed Dealer incentive campaign designed to encourage employees and customers to help distribute the We Care Campaign Support Kit. (request more information)

 

10. Special included custom landing page for the dealer to accumulate Thankful Citizens contact information, i.e. name and email address and other information as needed for delivery of the We Care Support Kit. A special license can be issued for the campaign to be delivered from the Dealer website. However the We Care Campaign is a “cookie cutter” campaign designed to be up and running within 5 to 7 working days. Involvement with other suppliers usually delays the Campaign implementation.

 

11. Special “Thank You” page in the WCSI supplied landing page featuring Dealer principal with the links to the Dealer website, Dealer ebook*, and We Care Support Kit download link. (See sample)

 

12. *An especially written Dealer personal ebook can be included at additional cost. Dealer provided local advertising can help defray any costs. The Ebook includes information such as Dealer principal’s accomplishments, Dealership background, employee introduction and talents. Other generic information is supplied by WCCI. D

 

13. Special wood grained framed Dealer Certificate of Participation.

 

14. Special individual Dealer Sales Rep and/or phone room community We Care Campaign introduction script

 OPTIONS FOR DELIVERY OF THE WE CARE SUPPORT KIT TO PROSPECTS

1. Delivery from the customized Dealer landing page

2. Delivery from the Dealer maintained database per telephone

 3. Delivered by email to new phone contacts provides collection of  new email data

4. Printed kit delivered to walk-ins

 OPTIONAL BUT SUGGESTED EMPLOYEE INCENTIVE CAMPAIGN

Suggested Employee Incentive Campaign is a 3 month campaign designed to get employees involved in actively promoting company and product loyalty. The afore-mention bulletins are designed to be displayed everywhere including employee’s social media. As described above, employees are encouraged to help get the special bulleting out to the public. Successful campaign can be repeated.

Suggestion: For the initial three months employees are offered a $500 prize for the employee who posts the most bulletins. A second and third prize of $200 is suggested. Total employee incentive campaign as described is $900. As the bulletins contain a space for a special code or business card, an equitable “Bird Dog” prize can also be offered. Campaign management is simple as only the employees claiming most bulletins posted must be trusted or verified. The employee posting a bulletin simply takes a photo of the posted bulletin. Any “Bird Dog” paid is verified by the buyers identifying the employee’s special coded identifier. WCSI supplies all needed forms and telephone support.

 SPECIAL NOTE  Campaign Cost

Except for additional features; Special Dealer ebook, employee incentive campaign, and others requested by the Dealer, the campaign cost is $895 per month, first and last two months as a deposit. As in most incentive campaigns, except for the initial costs, the remaining costs are usually covered by increased profits. The We Care Campaign profit results may well be covered by decreased advertising expenditures which are traceable for profit production analysis.

 

For more information please contact Jim Garth at
Email:

jimgarth@jimgarth.com 
or 727.223.5001

 

 

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